Wow, Absolut has strayed from their venerable "stuff shaped like a bottle" ad campaign into strange waters. This ad in Mexico "hearkens to a time which the population of Mexico may feel was more ideal" to quote the apologetic press release to United Statesians after they caught a glimpse of the vaguely subversive poster. I'm not really sure if this would make me want to drink vodka if I were Mexican, but it doesn't as an American. Not that I'm angry about the suggestion that we took a crapload of land from our neighbors, I just think its ineffective. Its more like a "don't you wish we didn't lose that war?" ad campaign. Which I think would elicit a reaction of "Well, yeah, thanks for rubbing lemon on that gash. Ass."I took the Liberty of mocking one up below for distribution in the US. No need to thank me by sending a case of product to my house, cash will work just fine. I'd hate to see the version they released in Germany.
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