Tuesday, April 15, 2008

How To Drive Away Business.

I'm pretty sure I'll never pay $30 for a font. Seems to me my computer comes with plenty and if I really need to diversify I bet I could find some sites where amateurs post their dabblings. So this story makes me even more recalcitrant. A guy pays $30 for a font, and shares it with his printer. The printer leaks it onto a file sharing network, but the file is watermarked with the guy's info. So the font company sends him a bill for $1000 to cover the cost of 32 downloads off the network. Ouch, you guys just convinced me never to pay for a font. Ever; lest I be liable for your inability to market, sell, and control your own product.

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